Posted on October 20th, 2017 in Ad Agency
Technology has a significant impact on the manufacturing sector, and Lori Senecal has been able to identify this as a very suitable method of ensuring that she can advance the operational processes in her enterprise. Technology is evolving right, left, and center. The reason why some companies can outshine others in the industry is that business leaders such as Lori Senecal have decided to move forward with the fast pace of technological advancement.
Many tools have been developed, and they can help any business to project the nature of the future global market. Before taking up the leadership mantle at CP+B, Lori Senecal was in charge of KBS as the Global CEO and Chairman. Wherever she sets foots, enterprises have continually been experiencing blossoming success. During her tenure at KBS, Lori Senecal was able to lead the company into recognition as the most suitable enterprise to work in within the United States. Visit Ideamensch for more.
It is because of this that Lori Senecal was able to overhaul the culture of the company. She improved employees’ salaries while at the same expanding the company’s operations by opening more branches to capture the wider client market. As a result of the expansion, more people were employed so that the total number rose from 250 to 900 over a period of one year.
According to GCReport, AdAge’s list also recognised the company as a “Standout Agency” since Lori Senecal had managed to transform the enterprise. As a result, the company stands out uniquely in the service offering market. Before joining KBS, Lori Senecal served as the president of the McCann Erickson Group at the New York office. Additionally, she also played the role of Global Chief Innovation Officer at the same company.
In 2104, AdAge’s list named Lori Senecal as one of the most successful women to watch out, and she was provided with the AWNY Game Changer Awards in 2013. In addition to her success record, she was given the Quantum Leap Award due to the excellent and innovative skills that she had managed to display in the course of her career. Additionally, Lori Senecal serves as a Member of the 4A’s Council Board of Directors.
See more: http://inspirery.com/lori-senecal/
Brazilian advertising has been growing in the past few years, and Jose Borghi is one of the best advertisers in the industry. He stands out among other competitors in the field because of the talent and the skill that he have. He is regarded as one of Brazil’s top advertisers, creating a number of award winning works for so many years. Jose Borghi started working with the advertising industry 25 years ago. His works as seen to be beautifully crafted that leaves an impact to those who will see it, and because of how artistic his advertisement is and how it delivers the message clearly to the audience, his works are given recognition from different awarding bodies all over the world. He has lost count on how many awards he have won for his craft, and the experts are referring to his creation as one of the best in the world. Back in his early days, Jose Borghi entered an ad agency where he had his first job. He was not contented with the job and wanted to experience a career growth, so he hopped from one ad agency to another, until he realized that he has to build his own ad agency instead and use his talent and skill to create high quality advertisements. He opened BorghiErh to the public in 2002, and it became a successful advertising firm, attracting a lot of clients and firms in the advertising industry. Lowe + Partners, a globally renowned leading advertising firm, made deals with Jose Borghi as his advertising firm gain popularity. They wanted to merge with his advertising firm, in exchange for giving him the position of co-chief executive officer and helping BorghiErh grow further. Jose Borghi accepted the deal, and the merge became successful. Lowe + Partners spearheaded the new company’s restructuring plan, and they rebranded as Borghi Lowe and learn more about Borghi.
Borghi Lowe would then again undergo another rebranding, and would later become Mullen Lowe Brasil, a business unit of Mullen Lowe. Mullen Lowe has been in the advertising business for so many years, and clients have been contacting them for years for advertisement assignments. They have a wide network of partners around the world, including public and private companies, organizations, and groups. The decision of Mullen Lowe to include Jose Borghi in the roster of their talents is one of the best decisions that they have made, because the natural talent that is Jose Borghi cannot be found somewhere else and his facebook.
More Visit: http://josehenriqueborghioficial.com/
Jose Henrique Borghi was asked by Panorama Mercantil Magazine where he sees marketing heading in the future. Mr. Borghi answered that sees marketing headed towards a single unified platform. He says he sees a combination of media, content, business and personal life in advertising. The road to it he also believes is a strong trend that we are seeing nowadays and more information click here.
Panorama Mercantil Magazine stated that Jose Henrique Borghi is now considered to be one of the most influential publicists in all of Brazil. The magazine then asked Mr. Borghi what he thought of holding such a title and if it had any impact on him? Jose Henrique Borghi replied that he simply works hard at his job and tries to stay humble. He also tries to stay grounded and not let the fame or fortune make him seem better than he really is. Jose Henrique Borghi also believes he is still far from Brazilian advertising legends such as Júlio Ribeiro and Washington Olivetto and Borghi on Facebook.
Mr. Borghi was asked about his two most famous campaigns and the new ads he created. His most famous marketing campaigns included a Parmalat stuffed animals ad featuring children and the Sazón seasoning advertisement featuring a Brazilian hit folk song. He was asked that when he creates new advertisements now does he think that they will will become as popular as his two best ones?
Jose Henrique Borghi does not believe all the ads he will create will be as popular as the Sazon or Parmalat stuffed animal ads. Most of the time, the ads you create will not very popular he added. He says that it is very rare to have an ad go so viral and become so popular as it did with the case of Sazon and Parmalat. He credits hard work and the seizing of opportunities to his great success with those two ads in particular and learn more about Borghi.